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30 ways to improve your social media knowledge this month
Somewhere in between the PR pitches, tech announcements, and six second video snippets, you may just find time this month to understand a few new social media tools and best practices. Keeping in mind...
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3 ways to write positive news headlines in a negatively charged world
A rainy September day at the George Washington Bridge in New York. It’s time to kill the ‘headline fear factor.’ Anyone who writes or produces content could be guilty of spewing fear throughout...
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7 Smart Things Every PR Pro Can Do During a Blizzard
Can’t pitch your story because of the weather? Tired of eating the cookies you bought during an ‘emergency’ pre-storm grocery run? Sick of watching reporters get blown off their feet during live shots...
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Do You Know How to Create and Use Punchy Sound Bites?
Be quotable. Make your point. It’s kind of like a tag line. Sum it up in eight words or less. Sound bites have typically been associated with political speeches and the subsequent ‘confusion’...
View Article7 Reasons Not to Pitch Your Story This Week
The July 4th holiday typically throws newsrooms and reporters into a ‘scramble for something other than pools, camping, and gas price stories…PUH-LEEZE!’ Monday’s are usually slow news days. But as the...
View Article4 Key Aspects of Today’s Content Strategy
What’s the future of content marketing? It depends who you ask, I suppose. When I joined one my favorite online places to learn –Sunday night’s #blogchat on Twitter–I knew there would be plenty of...
View Article5 Things Communicators Must Know About Social Media Marketing
I think it’s safe to say we’re well past debating the relevance of fresh content, online etiquette, and building an engaged community. Would you agree? Let’s take things to the next level. Here are...
View ArticleHow One Man on a Ferry Changed Twitter and Breaking News
How would you like to be called “the most famous citizen journalist of modern times?” The man who changed the way news is reported—and propelled Twitter to the front line of breaking news—is Janis...
View Article8.5 Creative Ways to Grab People’s Attention
New research finds that we have just under 9 seconds—8.5 to be precise—to get someone’s attention. Our attention spans have decreased from 12 seconds in 2000 to just 8.5 seconds this year. No surprise...
View Article5 Common Rookie Mistakes to Avoid When Looking for PR
Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business. The post 5 Common Rookie Mistakes to Avoid When Looking for PR appeared first on Get In Front...
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